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Krisitan Krugman
One Coke For Homeless Folk

One Coke For Homeless Folk

We were all told not to waste our food growing up. Your mother telling you there is a starving person in a third world country. This is definitely the case, but it is also a lot closer to home. Today at my weekly visit to Grocery Outlet I got the opportunity to meet a gentleman that I would later find out goes by the name R.J. While I was finding a lane to check out in I noticed a man with only a Coke can in hand. With only one item the least I thought I could do was let...

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Krisitan Krugman
Baking Our Dreams Come True

Baking Our Dreams Come True

We got it! We got it! We got it! Yes, we are extremely excited to say that we now have our own commercial kitchen to bake all of our delicious treats. From the moment we walked in and saw the glistening rays of the sun shining across the stainless steel table top, we knew the kitchen had to be ours. Vegan cookies, organic food, protein bars, and so many other potential creations flooded our minds as we stood there soaking in our soon to be new home. As soon as our landlord handed us the keys to utilize the facility...

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Reyanne Mustafa
An Organic Dream

An Organic Dream

Yesterdays interview really got us thinking about soulMUCH and how far we have come with it. The two of us have faced many hurdles over the past several months, but every single one of them has been worth it. We have learned soooo much and we can not wait to grow soulMUCH into the healthy company we know it will be. We are very thankful for San Diego State University’s Zahn Innovation Platform Launchpad who helped us turn our dream into a reality. This experience taught us so many things about operating a company. “I like to describe the program...

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Krisitan Krugman
Fresh Food: The Other Half to the Equation

Fresh Food: The Other Half to the Equation

I have developed this lens of looking at things. I don't know if it was the water cycle in elementary school, the detailed process of photosynthesis in high school, or learning the carbon cycle in college. I some how now see things as part of a whole equation. You can subtract something, but only if you add it to the other side of the equation. If you shrink our planet down you then can see it as a miniature terrarium. With a large amount of water and bits of pieces of land here and there. Not a whole lot leaves...

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